Lowe's Canada unveils its new corporate video
Boucherville, QC – October 18, 2017 – Lowe’s Canada, a leading home improvement company, is proud to unveil its new corporate video. The video shines a spotlight on the company’s distinctive features, including a multi-format, multi-banner store network designed to meet Canadian consumers’ every renovation need, and all the Lowe’s Canada employees driving the company’s success.
"We wanted a tool that captures what Lowe’s Canada is all about—a way to share our values, the diversity of our network, and the things that inspire us day-to-day," says Sylvain Prud’homme, president and CEO of Lowe’s Canada. "Our purpose is to help people love where they live. That’s why we wanted a video that would speak to, and inspire, both our customers and our employees."
For the purpose of this video, images were shot from coast to coast, featuring employees and dealers from each banner to illustrate the strength of Lowe's Canada's network.
You can view Lowe’s Canada’s new corporate video here. The video is a production of Sid Lee Montreal.
About Lowe's Canada
Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving more than 17 million customers a week in the United States, Canada and Mexico. With fiscal year 2016 sales of $65.0 billion, Lowe’s and its related businesses operate or service more than 2,370 home improvement and hardware stores and employ over 290,000 people. Based in Boucherville, Quebec, Lowe’s Canadian business, together with its wholly owned subsidiary, RONA inc., operates or services more than 600 corporate and independent affiliate dealer stores in a number of complementary formats under different banners. These include Lowe’s, RONA, Réno-Dépôt, Marcil, Dick’s Lumber and Ace. In Canada, the companies have more than 25,000 employees, in addition to nearly 5,000 employees in the stores of RONA’s independent affiliate dealers.